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BMW Group to build plant in Mexico

July 3rd 2014 - BMW
The BMW Group will build a new plant in Mexico in close proximity to the city of San Luis Potosí in the state of the same name. This move is in line with the company’s clear strategic policy of ensuring globally-balanced growth.

The new BMW X6

June 6th 2014 - BMW
Armed with an even more potent design presence and outstanding performance, the new BMW X6 strengthens its position as a leading exponent of exclusive driving pleasure. The second generation of the Sports Activity Coupe, which has already posted global sales of almost 250,000, enjoys a special status among BMW X model rivals thanks to its irresistible allure, intoxicating performance attributes and innovative luxury.

BMW Vision Future Luxury

April 20th 2014 - BMW
The BMW Vision Future Luxury furnishes a long-term outlook on the perception of modern luxury for the BMW brand. It stands for a forward-looking fusion of exclusivity and innovation, for a driving experience that is at once emotional and exclusive. All this is conveyed through the outstanding exterior and interior design of the BMW Vision Future Luxury along with its innovative technology, a pioneering lightweight engineering concept and a seamlessly integrated user interface and driving experience that caters optimally to the needs of all occupants.

The new BMW M4 Convertible

April 4th 2014 - BMW
The arrival of the new BMW M4 Convertible sees BMW M GmbH making another alluring addition to its legendary high-performance sports car line-up. The new M4 Convertible replicates the performance figures of the new BMW M3 Sedan and the new BMW M4 Coupe, but emphasises its stylish and distinctive appearance through its individual character and places the fascination of sporty and dynamic open-top driving at centre stage.

BMW Group expands U.S. plant in South Carolina

March 28th 2014 - BMW
The BMW Group is expanding capacity at its U.S. plant in Spartanburg, South Carolina. “To meet strong global demand for our BMW X models, we will invest a total of one billion U.S. dollars in our Spartanburg plant by 2016. This will increase annual production capacity by 50% up to 450,000 vehicles from 300,000 currently,” explained Chairman of the Board of Management of BMW AG, Norbert Reithofer, at a special ceremony in Spartanburg on Friday commemorating 20 years of production in the U.S.

The new BMW Alpina B4 Biturbo Convertible

March 5th 2014 - BMW
The Alpina philosophy rests on a number of central pillars including effortless performance, abundance of torque, smooth automatic transmissions, an emotional soundtrack and precisely tuned suspensions. This in summary sophisticated driving experience with a sporty touch is perfectly suited for elegant convertibles where an open roof amplifies all sensations.

BMW Group to build new MINI also at VDL Nedcar

February 17th 2014 - BMW
The new MINI Hatch, which celebrated its production start at the MINI plant in Oxford in November 2013, will also be built in the Netherlands from summer 2014. The BMW Group confirmed the start of production today during a visit by Harald Krüger, BMW AG’s Board Member Production, and Dr. Klaus Draeger, BMW AG’s Board Member Purchasing and Supplier Network, at the contract manufacturer VDL Nedcar in Born, Netherlands.

First comprehensive publication about the BMW Art Car Collection

February 17th 2014 - BMW
The BMW Group and publisher Hatje Cantz are pleased to present the first comprehensive publication about the legendary BMW Art Cars. The richly illustrated book presents a unique overview of the history of this automotive collection, launched in 1975, and designed by major modern and contemporary artists. Various portraits and interviews provide an insight into their creative processes while giving a descriptive account of the historical development of the collection.

The new BMW 2 Series Active Tourer

February 14th 2014 - BMW
The arrival of the BMW 2 Series Active Tourer sees BMW expand its portfolio into another new model segment. The newcomer in the premium compact class skilfully blends comfort and functionality of space with the trademark BMW strengths of dynamism, style and elegance. Following on from the Coupe as the second member of the new BMW 2 Series range, the harmoniously proportioned Active Tourer oozes sportiness from every angle.

BMW Laser Light goes into series production

February 10th 2014 - BMW
From the autumn of 2014, BMW will be the first manufacturer worldwide to offer a production vehicle equipped with headlamps featuring a completely new laser light concept. With this laser light technology, which was first presented at the 2011 Frankfurt International Motor Show, the BMW i8 is not only making automotive history as a plug-in hybrid sports car, but also as the first production vehicle to incorporate the totally new laser light technology.